OSB Group has launched a specialist BTL lender called Rely.
Rely will cater to a wide range of clients, from first-time landlords right through to large-scale professional investors.
Brokers will also be targeted, with a four-minute registration process designed for them involving reduced paperwork and no separate legal panel for limited companies.
Rely’s technology features 18 partner integrations with BTL experts on hand to support brokers with more complex or unusual cases.
The launch of Rely will allow OSB’s Precise brand to focus on residential and bridging mortgages, with BTL products withdrawn from the latter.
OSB is also planning to retire the Kent Reliance for Intermediaries brand for new business, with details to follow.
This launch follows a pilot scheme where 50 broker firms were initially engaged with, gaining feedback from over 500 individual brokers.
“We’re really proud to officially launch Rely to market and want to thank all the firms and brokers who gave their invaluable support and feedback during the pilot,” said Adrian Moloney, group intermediary director at OSB Group (pictured above).
“Rely provides brokers with simpler, faster and more predictable lending journeys as well as offering product choice, value and confidence across a broad range of BTL scenarios.
“Using data-driven lending decisions, it enhances our ability to streamline every broker touchpoint from underwriting, valuation, risk assessments and even document handling.”
